The 4th of July is right around the corner, so make sure you don’t get caught last minute without the perfect outfit! It’s by far the best holiday of the summer: lighting the BBQ, spending the day with friends, and watching fireworks throughout the evening… and you can be sure everyone is going to want to post a ‘Happy 4th of July’ picture on instagram. So, make sure you are photo ready and are instagram’s best dresses on this national holiday. To cause some serious outfit envy, follow this guide to having the perfect outfit on the 4th! No one is going to look better than you at the party or on your timeline…
With every major fashion authority producing an endless stream of articles on what the new trend is, it can be hard to stay up to date and figure out what to buy. So, we put together a one-stop shop of current and upcoming trends from top reports to keep in mind while shopping for summer and fall. My advice on trends is to use them as guidelines, not as rules. For example, if you want to get new stylish clothes, but nothing specific, and need an informed suggestion. Otherwise, there is no rule that if you don’t wear all trends, all the time, you won’t be in style.
- Dresses and Gladiators (Summer)
The FIndex — Fashion Innovation Index — is based on survey data obtained from a representative sample of CollegeFashionista.com’s 600 “style gurus,” who report on fashion trends at college campuses around the world. Style gurus are a curated group of college-age students who possess a keen eye for new style trends in all realms of the fashion industry. According to these gurus, dresses, specifically mini dresses, and boho gladiators are in. Additionally, Kate Spade and Urban Outfitters are great trending go-to stores that cover a wide range of styles.
- Statement Clutches, Slides/Mules, Bucket Bags, One Pieces (Current)
Phew…. that was a lot. The above are trends from Nylon’s ‘Trend Page‘ that I have seen pop up in many other places. I filtered out the smaller topics, however, like statement earrings, so you don’t have to! Some trends, like these clutches, are more of a ‘hit’ trend than others – perfect for making a bold statement, but may not stay on top for long.
- Denim (Current)
Literally every single fashion site/expert/column/blog/magazine has in some capacity covered the denim trend. Specific trends include midi skirts, bell bottoms (more on that later), jackets, skinny jeans ripped at the knee, dresses, overalls, rompers and jumpsuits. (Here is a guide to wearing denim).
Here are some street style examples from Governors Ball 2015 where denim styles were seen.
- White Sporty Sneakers (New)
This trend began in Europe and is making its way to the US. It is still a newer trend so it is a great opportunity to be ahead of the crowd. Blogger Chiara Ferragni has posted a couple pics over the last week with these and Fashionista.com has featured them as well. I recommend Adidas, Converse, platform sneakers (double trend points!), or shopping Asos for some digs.
- 70’s (Summer/Fall)
It started with music festival and platform shoes and has expanded to bell bottoms, ‘gauzy gowns, flares, and a spirit of globe-trotting eclecticism on catwalks from Burberry Prorsum to Lanvin…. there’s no shortage of proof that peace and love are still in’ (Style.com). My advice? If you were ever upset bell bottoms went out of style, NOW is the time to bring ’em back, loud and proud… along with any other 70’s items you just could not part with.
- Goth Girl (Fall, Bold)
Givenchy fall collection anyone?? Reported on Nylon, Asos, and Style.com, the fashion goth look is a great fall trend… that you can surprisingly wear for summer too. Essentially, it means wearing all black with moody or victorian vibes. As this is a very costumey yet mono-toned trend, you can go pretty far with it and still look stylish. For the beach you can wear ‘crystal necklaces and weird lipstick’ with a very cute black kimono by Zara that is actually a perfect item to transition into fall. If you want to go more micro trend, you can try doing a pastel goth look… but that is a whole other post, so if you don’t know what that is, I recommend doing a search. 😉
- Yellow (Current)
Did you know Zara, Topshop, and Nasty Gal all have ‘trending now’ pages? Did you know yellow items are present on ALL within the first five items? If you need some tips on how to wear this color, click here. It may not be the most welcoming tone, but mad style points if you dare.
Declining Trends – Uggs, Normcore, Peplum, Vintage Clothing, and Wedge Sneakers.
Bottom line – If you feel like you are stuck on what to buy, trends are a great guide, or, if you have been dying to wear one of these, it is a great time to go all out. But, if you just aren’t into something, don’t invest in it… or go try a less expensive version from F21 before you really commit. Vice versa, if something you like is not on trend, that doesn’t mean you should not wear it! Word to the wise, it is nearly impossible to constantly stay on top of every trend, this should not be something to lose sleep over.
The San Diego County Fair (AKA the Del Mar Fair if you’re local) is one of San Diego’s greatest summer traditions. I can remember going almost every summer as a child with family \ and then even in high school with friends. Every year there would be the same rides and the same great fun but with new experiences to try, like this years deep fried starbucks (which was actually REALLY good, LOL). It’s nostalgic, familiar, new and unique all at the same time. You can’t help but be enchanted by the neon lights, flying rides, and all the lovely bright colors.
My absolute favorite ride is the pink victorian swing set that lifts you up and spins around. It feels like flying, it’s so fun. But I think the best part is just feeling like a kid again, tasting crazy concoctions like the deep fried Starbucks and running from ride to ride with tickets in your hand and a smile on your face.
One advantage though to being a bit older than my high school counter part though is that I am now quite a bit more stylish and going to the fair inspires quite a colorful outfit. I paired my H&M emerald furry open cardigan, black sandals, and Straw Shoulder Bag, with a For Love and Lemons top, Ecote shorts and a House of Harlow 1960 necklace.
To the Haute Pursuit, please consider the following set of pictures for your photography challenge!
Before heading to the fair we decided to spend the day like true kids and head to Pizza Port – debatably the best pizza in San Diego. I got the ‘Small Pizza Ocean Beach’ it had Portabella mushrooms, butternut squash, asparagus, roasted red peppers, Mozzarella, Gorgonzola and house made bacon. I know, this sounds a little crazy, but trust me, it’s killer.
This weekend I made a trip down to my hometown, San Diego, California! I visited my grandmother and went to the Del Mar Fair… er, the San Diego County Fair, for you non-locals. 😉
But once all the visiting and fair going had been done, it was time to hit up the best vintage clothing stores in San Diego in Hillcrest! If you haven’t been to Hillcrest, I highly recommend it, it’s like the West Hollywoon of SD… and let me tell you, this weekend, it was POPPIN’!!
I headed down to Flashbacks, their sister store, Lost and Found (across the street, for contemporary thrifting, 2000’s and newer) and to Buffalo Exchange to do some hunting. Well, I am going to tell you now I was very pleasantly surprised. While Buffalo Breath did not yield any results, both Flashbacks and particularly, Lost and Found, were epic and SO much fun.
One of my favorite things about vintage shopping is the fun you have with the wacky things you try on… but the best part is finding that true gem of a piece and I found two! I have been hunting for the dress in the picture below: Megan Drapers iconic blue dress from the Mad Men Season 7 premier. And guess what? I found an authentic black velvet dress from the 80’s that is so similar for just $15!
Then, I went to Lost and Found where I found a ton of great pieces. There was Free People, MinkPink, and Brandy Melville, so it was more of a nice thrift shop than a vintage shop. Still, I came across a beautiful emerald Green Elizabeth and James dress. As the 70’s have been back on the runways this season and emerald is one of my favorite colors, I fell in LOVE the moment I looked in the mirror. It went perfectly with the black H&M sandals and woven cross body I was already wearing and for $22 I wore it out of the store!
Little did the fashion attendants, myself, or anyone else know I had put the dress on backwards!! The zipper was supposed to go on the back but I thought wearing it in the front was correct! We only figured it out once I paid and found the price tag attached to the tag and it was in the ‘front’…. haha but I wore it out anyways because I liked it like that! LOL
Finding this dress and wearing it my own way completed a perfect weekend in San Diego, it’s always fun to shop vintage and thrift!
So, you want to be a fashion blogger? Well one thing you will need to accept is that this does not come cheap. While you will definitely be able to get away with a mix of high and low priced items, just accept the fact you will have to splurge on high end items from time to time. Which means two things: 1. If you are thinking ‘no’, then go down the frugal/younger blogger route 2. You will need to choose your items wisely – splurging must get you the results you want if you are going to invest that much $$$. Here are some tips on what items to buy, how to pick them, and what to look for in creating a blogger’s closet.
What to do BEFORE shopping
- Do your laundry. When you start thinking ‘I have nothing to wear,’ it is probably because all your favorite clothes are dirty. Use this as a guide and go through the rest of your closet that you were thinking of as ‘nothing’. This will give you insight on what to clean out of your closet and on your style.
- Organize your closet. Once you have your clean favorites fresh and back in action, and have had some realization of what you do or don’t wear, it is time to organize. you need to know exactly WHAT you have an WHERE it is.
- PURGE the unused and MEND the broken. A good rule of thumb: if wearing a piece does not instill confidence, or you haven’t worn it in 1+ years (aside from gowns and other rare occasion items) consider donating, selling or putting it in storage.
- Evaluate and revise. Ask yourself, why are you not wearing the things you don’t wear? Do you keep buying the same dress over and over thinking it is your style and then never putting it on….? On the other hand, what in your closet do you wear often? What do these pieces have in common? Here is were you really define your style, these are the clothes that you like, buy, and wear often… run with it.
- Lastly, plan your shopping trips. There is nothing more detrimental to curating an expert closet than the ‘I’ll just go to the mall and see what I find’ mentality. No, just no. Ask, what does my closet need (that I wear)? What is my budget (EVERYONE has a budget)? What season is it? One thing I like to do before hand is explore StyleSpotter for an hour or so before I decide on buying anything. This gives me a good idea of my options and since I can save items, I will often give myself 24 – 48 hrs before making my purchase and answering all the aforementioned questions. Plan before you purchase and you will get more out of your clothes.
Clothing Checklist – What to Look for in Clothes
- Confidence. Does it make you feel confident when you are wearing it? Does it make you feel like you struck gold when you found it, that ‘this is the piece I have been searching for my whole life’ feeling? Yes? Ok, that’s probably a good buy.
- Is it similar to the items you determined you regularly wear? By now you should know what style you gravitate towards.
- Does it fit you? This may seem obvious but if you want to be a blogger, and you know you are not going to get the item tailored, do not buy it no matter how much you love it if it does not fit. Deal breaker.
- Is it photogenic? This is a hard pill to swallow because this is a point where you have to realize you aren’t shopping for yourself, you are shopping for your aesthetic and for your readers. If a top you thought was cute and really like does not photograph nicely, well, honestly, what’s the point?
- Versatility and Uniqueness. Try to strike a balance between these two. While you will want to have a standout piece often to catch attention and peak interest, if every single item you wear is utterly unique. On the other hand, it will be hard to wear it in more than one outfit without looking repetitive and it will be hard to put together cohesive ensembles.
Once you have done some pre-shopping prep and know what you are looking for here are some tips to follow through purchase.
- Stay focused! Online or in store once you have already picked your item, there will undoubtedly be something else that catches your eye. While you may find an occasional gem, try not to get distracted by impulse buys, for the sake of blogging.
- Shop somewhere unique. So, you are now sure of what you are looking for, try discovering a (online) boutique where you can find something no one else will have.
- Stick to your favorite stores. It will help you develop an aesthetic. Personally, I LOVE For Love and Lemons, I save my $$ and purchase something roughly every other month, which bring up the last point.
- Save for big purchases. If you are shopping every week and then wonder why you always want more, it may be because you are not allowing yourself to truly appreciate, save for, and invest in an item you will feel accomplished in having. This will also help you know that you really want it by taking the time and effort to save. Realistically if you are ‘splurging’ $300 every 3 months, you only need to save $25 a week… that is doable, it’s all about the planning.
What to Buy
Ok, this is the nitty gritty, painstaking truth about blogging: if you don’t have some of the ‘it’ pieces of the season, your credibility will suffer. Remember when wearing a Livestrong Bracelet or Tattoo choker made you instantly cool? This is similar, but on a more elite level. The following are some options – an Isabel Marant knitted sweater, a Chloe shoulder or crossbody bag, Charlotte Olympia flats, Karen Walker sunglasses, an Equipment classic silk blouse, Dior sunglasses, Stella McCartney shoes, Balenciaga boots, Kate Spade (or Marc Jacobs/other designers) iPhone case, Chloe dress, Vince Allison mules, SJP shoes, a Furla mini cross body, and Elizabeth and James jewelry. (To find all these items click here).
Now, this isn’t to say go out and buy all these items to become a hit blogger, but knowing what high end pieces will be worth the splurge in social cred and picking 1 or 2 will really strengthen your image. I can guarantee you no major fashion blogger will have a wardrobe entirely comprised of F21, UO, Zara, and Topshop. My advice for allocating your budget is to buy basics for less, exclusively hunt the fast fashion stores for only their items of quality, and lastly, carve out a hefty budget for 1 – 3 hit pieces per season. In the long run, this will help you build a valuable closet. Last tip – if there is ever an item over $150, I always try to make sure I absolutely cannot find anywhere else, then you know it’s worth it.
Finally, Be UNIQUE
Ultimately, the best rule is to be individual and be yourself. You cannot have a successful blog if you don’t have your own image… but if you want people to envy your outfit, you’ll need to throw in a somewhat unattainable ‘it girl’ piece here and there.
This past weekend I went to Newport beach for a relaxing weekend of casual exploring and lots of eating. We stopped by the Montage Hotel and ate at Javier’s by the ocean and Fig and Olive. I wore a couple of my For Love and Lemons pieces and my Free People Wrap Slip, which I am IN LOVE WITH.
I also brought along my new Furla Mini Candy bag. I was excited to get this but honestly, it is so much more amazing than I could have imagined. The size, color (Marigold and Winter Rose) and structure is perfect. Its truly an amazing bag and worth getting!
Thanks for reading!
I officially want to announce on my blog that I am on YouTube and back at blogging.
I will be taking a newer less writing dense approach, but will be linking my pictures to the writing I do for StyleSpotter Blog!
Also, I’m on blog lovin’!
<a href=”http://www.bloglovin.com/blog/14216103/?claim=6nbs8bgf279″>Follow my blog with Bloglovin</a>
My first leading role 😉
I look a little snooty but hey, always fun to make a video with friends! Enjoy! Look out for the silly surprise ending!
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